CORE VALUES

T.H.E. C.U.T.E. D.O.G.

T

Training

We promote and advocate for positive reinforcement reward-based training methods that are scientifically proven to be effective and humane. We believe in using positive, force-free, and fear-free methods to train and interact with dogs, promoting a healthy and trusting relationship between dogs and people.

H

Heartfelt Advocacy

We are dedicated to promoting the welfare of dogs and supporting dog parents in responsible caregiving. By raising awareness and providing resources, we help dog parents meet the financial and time commitments of caring for a dog. We also advocate for policies that protect the rights and well-being of both dogs and their caregivers, ensuring they have the tools needed to provide the best care.

E

Education

We believe that education is key to creating better dog parents. We provide resources, information, and support to educate dog parents about responsible caregiving practices, including training, nutrition, health, spay/neutering, and the overall well-being of their dogs, which creates happier people.

C

Compassion

We approach our work with compassion and empathy towards dogs and dog parents. We strive to understand and address the underlying issues that contribute to the surrender or abandonment of dogs and work towards solutions that prioritize the well-being and happiness of dogs and their caregivers.

U

Unique Dogs

We strive to promote the value and joy of mixed breed dogs and non-standard breed dogs. We highlight the benefits of mixed breed dogs, such as their potential for longer lifespan, lower risk of certain health problems, and their unique personalities and characteristics. Non-standard breed dogs often have a unique look that makes them special and can be significantly less expensive when getting a dog.

T

Targeted Efficiency

By focusing on long-term, preventative, and proactive approaches with dog parents, we can address issues before they lead to more significant problems, such as dog abandonment or surrender. Empowering dog parents with knowledge and resources early on helps us positively impact more dogs and families, ensuring sustainable solutions that keep dogs in loving homes. While we are not a shelter or rescue organization, we work with them to save them money so they can ultimately save more dogs.

E

Empowerment

We actively engage with dog parents and communities across the United States to build a network of support and promote responsible caregiving for dogs. We encourage collaboration, networking, and information-sharing among dog parents, shelters, rescues, and other organizations dedicated to improving the lives of dogs and their people.

D

Diversity

We embrace inclusivity and diversity in our organization and the dog community. We recognize that dogs and dog parents come from all walks of life, and we strive to create an inclusive and welcoming environment that respects and values individual differences and promotes equality and diversity.

O

Outreach

We actively engage with dog parents and communities across the United States to build a network of support and promote responsible caregiving for dogs. We encourage collaboration, networking, and information-sharing among dog parents, shelters, rescues, and other organizations dedicated to improving the lives of dogs and their people.

G

Guardianship

We recognize and promote the positive impact that dogs have on human lives, including their role as companions, stress relievers, and sources of unconditional love and joy. We believe that the bond between dogs and their caregivers is mutually beneficial, contributing to the physical, emotional, and social well-being of dog parents, and we strive to promote and celebrate the special bond between dogs and their human companions.